Business·19 March 2026·1 min read

How to Price a Job for Profit, Not Just to Win It

Winning the job is easy if you're cheap enough. Winning it AND making money takes a pricing method. Here's one that works.

Plenty of trades are busy and still broke. Usually it's not a work problem — it's a pricing problem. Here's how to price so the work is actually worth doing.

Know Your True Charge-Out Rate

Your hourly rate isn't what you'd like to earn — it's what covers your costs and pays you properly. Add up your annual costs (vehicle, tools, insurance, super, admin time, downtime) and divide by your realistic billable hours. That number is your floor.

Mark Up Materials

You spend time sourcing, collecting and warranting materials — that time has a cost.

A 10–20% markup on materials is standard and fair.

Don't pass materials through at cost; you're carrying the risk if something fails.

Build In a Contingency

**Every job has surprises.** A small contingency (5–10%) on uncertain work means a hidden problem doesn't wipe out your profit. Be transparent about it in your terms.

Don't Compete on Price Alone

There's always someone cheaper. Compete on speed, professionalism and trust instead — a fast, clear, well-presented quote justifies a higher price. The number on the page matters less than how confident the client feels handing you the job.

Review Your Numbers Regularly

Costs creep up. Review your rate at least once a year, and after any big change in fuel, materials or insurance. Quoting tools like UteQuote keep your rates consistent so you're not re-inventing the price on every job.

Frequently Asked

Skip the paperwork entirely

UteQuote turns a quick voice note into a professional quote, estimate or ATO-compliant invoice in seconds. Talk through the job — we'll do the typing.